The data shows that the year-end season is when nonprofits bring in a bulk of their revenue. But most organizations are missing out on even more donations because they either won’t send more emails or don’t know the research-driven strategies to create higher converting donation appeals.
Get the playbook to improve your year-end fundraising this season
In the free webinar on October 21st, we reviewed the importance of year-end from the data itself and the playbook to craft a better, more effective year-end email campaign. You’ll see key insights and takeaways providing key strategies like:
- 3 different types of emails to use to build your year-end email campaign
- How to prime donors for forthcoming appeals using cultivation
- How to craft an effective donation appeal
- How to effectively remind donors to give as the year-end deadline approaches
Watch the Year-End Fundraising Playbook Webinar
Additional Resources
Dive deeper into year-end fundraising and how to optimize your year-end campaign by taking the Year-End Fundraising for Online Fundraisers certification course.
Begin the Certification Course NowBe the First to Know About Upcoming Events
Make sure you don’t miss the next online fundraising webinar – packed with data-driven insights, tactics, and strategies from our library of 5000+ online fundraising experiments.
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