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Email Fundraising
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Your Email Templates Might Be Costing You Time and Donations
Are Your Email Images Helping or Hurting Your Fundraising?
How Long Should Your Email Copy Be?
Do Your Donors Know You’re Talking to Them?
Measure Every Email Metric, Not Just the One You’re Testing
Build Trust With Your Donor by Testing a Different Email Sender Name
The 10 Elements of a Fundraising Email Appeal
6 Steps to Launching Effective Tests on Your Website
7 Ways That Empathy Can Grow Your Donor File
