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Nonprofit Innovation & Optimization Summit
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Maybe We Aren’t Measuring the Most Important Email Metric
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Understanding Donor Motivation: When Should You Put Your Ask in the Email?
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How to Optimize Email Acquisition and Grow Your Email File
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Why Are We So Obsessed With Email Acquisition?
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The Epiphany of Online Optimization
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Calling All Consultants, Agencies, and Nonprofit Development Leaders…Use this Experiment Validator
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The Year-End Fundraising Guide for Busy Nonprofit Fundraisers
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Mini Manifesto: Against “Best Practices”