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Experiment Walkthrough: How Refining the Donation Value Proposition Increased Conversion by 553.3%
The Epiphany of Online Optimization
Unpacking the Online Fundraising Scorecard
Exploring Donor Motivation
“How Can I Improve My Donation Page?”
What a 30% Drop in Conversion Taught Us About Credibility, a Signature, and Where to Place the Ask
How Clarifying the Value Proposition Led to a 86% Increase in Donations for CaringBridge
Unlocking the Power of Non-Cash Giving [Video]
How the Texas State Historical Association Increased Member Conversion by 146.5%
