A/B Testing & Optimization Archives - Page 5 of 7 - NextAfter

Filtering and sorting

Discovering Why Your Donors Give

The Power of Perpetual Optimization

Choosing the Right Email Acquisition Incentive

The Fundraiser’s Creed, Article Three: Testing Trumps Speculation

You Are NOT a Fundraising Expert…and Neither Am I

What Facebook Ad Optimization Taught Us About Visitor Motivation

What We Learned About Click Through Rate Through Hundreds of Email Tests

Experiment Walkthrough: How Refining the Donation Value Proposition Increased Conversion by 553.3%

The Epiphany of Online Optimization