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Donation Pages

230.0% lift

How incentive and 3rd party credibility affects conversion rate

January 8, 2018 Element tested: Donation Pages
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 230.0
Not Valid

How emotion-driven copy affects landing page conversion

January 3, 2018 Element tested: Donation Pages Key Metrics | Revenue
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 -0.1
Not Valid

How a radical donation page redesign can affect donor conversion

January 4, 2018 Element tested: Donation Pages
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 -1000000.0
236.0% lift

How the way value prop is presented on a donation page affects donor conversion rate

January 30, 2019 Element tested: Donation Pages Key Metrics | Conversion Rate
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 236.0
Not Valid

How adding an incentive to a donation page affects donor conversion

January 3, 2018 Element tested: Donation Pages
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 74.4
32.3% lift

How a radical redesign on a product page can impact donor conversion and overall revenue

January 4, 2018 Element tested: Donation Pages Key Metrics | Revenue
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 32.3
271.6% lift

How a program-specific value proposition impacted donor conversion

January 5, 2018 Element tested: Donation Pages
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 271.6
Not Valid

How increasing perceived security on a donate button affects conversion

January 3, 2018 Element tested: Donation Pages Key Metrics | Conversion Rate Key Metrics | Revenue
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 -3.4
-52.6% drop

How aligning messaging between the ad and donation page impacted donor conversion

November 12, 2018 Element tested: Donation Pages
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 -52.6