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Experiments Round 2
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Sort by:
Most recent
Highest Lift
Not Valid
How the membership offer impacted donor conversion
January 5, 2018
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
30.2
1515174792
-54.2% drop
How adding a “micro-yes” decision impacted conversion
January 5, 2018
Element tested: Donation Pages Key Metrics | Revenue
View the experiment
-54.2
1515174614
2,001.4% lift
How both a campaign slidedown and slideout impacts email acquisition rate on blog pages
January 24, 2019
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
2001.4
1548344168
72.6% lift
How a value proposition focused ad headline affects webinar conversion rates [NextAfter Traffic]
April 20, 2019
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
72.6
1555732963
100.0% lift
How a value proposition focused ad headline affects webinar conversion rates
April 20, 2019
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
100.0
1555732935
-74.9% drop
How an inline ask in place of a midroll ad affects clickthrough
February 20, 2020
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
-74.9
1582173464
Not Valid
How the type of ask affects donor conversion rate
January 3, 2018
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
20.2
1515019539
5.5% lift
How friction and anxiety influence donor conversion
July 9, 2020
Element tested: Donation Pages Key Metrics | Conversion Rate Key Metrics | Revenue
View the experiment
5.5
1594323628
106.3% lift
How extended value proposition email copy affects donor conversion
December 4, 2019
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
106.3
1575432104
Page 47 of 78
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