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Experiments Round 2
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Sort by:
Most recent
Highest Lift
-47.2% drop
How a collapsed banner on a mobile device impacts conversion
November 11, 2020
Element tested: Donation Pages Key Metrics | Revenue
View the experiment
-47.2
1605069731
349.4% lift
How presenting a donation page instantly after an acquisition offer impacts donor conversion
March 16, 2020
Element tested: Donation Pages
View the experiment
349.4
1584387447
Not Valid
How a product-level value proposition performs on a donation page
July 23, 2018
Element tested: Donation Pages
View the experiment
-20.2
1532362285
Not Valid
How a radical redesign of a donation page affects conversion rate
July 6, 2018
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
6.7
1530894806
Not Valid
How the addition of a goal affects donor conversion rate in a high-urgency campaign
July 6, 2018
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
-11.2
1530903467
100.0% lift
How a different value proposition affects conversion on a Facebook ad
July 18, 2018
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
100.0
1531922016
9.3% lift
How visually realigning and streamlining a donation ask affects donations
July 23, 2018
Element tested: Donation Pages Key Metrics | Revenue
View the experiment
9.3
1532361129
Not Valid
How an email acquisition offer performs on a ‘Case’ page
March 1, 2019
Element tested: Donation Pages
View the experiment
26.6
1551411047
-22.5% drop
How expanding the value proposition on the broadcast donation page impacts conversion.
June 3, 2020
Element tested: Donation Pages Key Metrics | Revenue
View the experiment
-22.5
1591225256
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