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Experiments Round 2
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Sort by:
Most recent
Highest Lift
95.2% lift
How getting visitors to actively align around stated principles impacts downstream donor conversion
September 11, 2018
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
95.2
1536697560
99.6% lift
How we verified the impact of a surprising learning
March 25, 2020
Element tested: Donation Pages
View the experiment
99.6
1585174588
Not Valid
How simplifying and streamlining the value proposition impacts donor conversion
September 11, 2018
Element tested: Donation Pages
View the experiment
-17.6
1536693498
19.6% lift
How matching a proven demand generator with an optimized donation page affects donor conversion
September 13, 2018
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
19.6
1536870438
95.2% lift
How getting visitors to actively align around stated principles impacts downstream donor conversion
August 21, 2018
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
95.2
1534867919
Not Valid
How an expanded value proposition on a pledge donation page affects conversion rate
August 8, 2018
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
-20.3
1533765763
68.0% lift
How ordering and value proposition affect donor conversion on a mobile device
August 8, 2018
Element tested: Donation Pages
View the experiment
68.0
1533765357
98.4% lift
How communicating the specific kind of impact a person’s gift can have affects donor conversion.
August 8, 2018
Element tested: Donation Pages
View the experiment
98.4
1533765604
Not Valid
How addressing a person’s fear to become a recurring donor impacts conversion.
August 8, 2018
Element tested: Donation Pages Key Metrics | Conversion Rate
View the experiment
2.2
1533765713
Page 36 of 78
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