Discover a new methodology for growing your online fundraising
Everything you need to acquire more donors and raise more money online!
About NextAfter
NextAfter is an online fundraising research lab and consultancy that works alongside nonprofits to develop research as to why their donors give and put those learnings into practice to help them reach more people, acquire more donors, and generate more dollars to fund their world-changing work.
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One of the most common challenges that nonprofits face today is how to get value out of digital marketing and online fundraising.
Most nonprofit agencies will add on “digital” as a side project or an additional feature of a direct mail program. But very few have cracked the code and discovered what actually works to acquire more donors and raise more money online.
The rules of direct mail don’t translate to the digital world. And anyone who isn’t focused on practically growing their online fundraising program will be obsolete as direct mail response continually declines.
The truth is, we need a new foundation.
What fundraisers say about NextAfter resources:
"What I like about your materials is that you really understand development and how it works and the importance of the relationship and getting the most out of every encounter."
- Margaret, Layne Consulting
"Honestly- no other organization nails the everyday issues/tips/experiences of the fundraising shop like NextAfter. I really, really appreciate the work that goes into your findings as it is SO helpful for us in the digital fundraising field. Keep up the great work!"
- Anna, Lakehead University
This free digital fundraising guide is powered by the learnings from more than 5,000 fundraising case studies that we've used to codify a new foundation that drives results and measurable growth for innovative nonprofits.
"I loved that every concept you discussed was based in a study." – Heather Gracie, Creative Science
"Lots of great data with practical applications for improving donation pages." – Ardie Coolidge, Director of Marketing
What others have said about the donation page template...
"What I like about your materials is that you really understand development and how it works and the importance of the relationship and getting the most out of every encounter (be it in person or with materials or digitally or in traditional or social media).
So far I am just enjoying what you are doing and thank you for it."
– Margaret Layne, Layne Consulting
What fundraisers say about NextAfter's resources...
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65,240
fundraisers have downloaded and trust NextAfter's free resources.