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Inside this report, you’ll get a benchmark of the traffic, conversion rates, and revenue from the year-end campaigns of 30 high-performing nonprofit organizations in 2022.
The little-known insights and tactics revealed inside will help you stand out from the noise of year-end appeals, build a compelling case for support, and ultimately earn more revenue. You’ll discover:
- The most valuable day of the year-end season, hint: it isn’t Giving Tuesday! (p. 12)
- How asking for less can actually increase revenue — if you do this! (p. 18)
- Why what you say in your appeal may not be as important as how you say it! (p. 20)
- How this “intrusive” tactic can actually boost donations by more than 30% (p. 24)
- How “interrupting” the donation process can grow recurring giving despite flying in the face of best practices! (p. 30)
Use the form to get instant access to these insights and more inside this free report!
